IoT and Mobility are transforming the guest/fan experience. It is also impacting everything from parking to delivery of food in the seats. The 2016 Super Bowl consumed just under 16 TB’s of bandwidth over the JMA TEKO DAS Network and more than 10 TB’s with over 27,000 unique users over the Aruba Wi Fi Network. 26 TB’s total is double the amount consumed at the previous Super Bowl.
Coverage and Capacity requires the deployment of a heterogeneous network approach that use Wi Fi, DAS, Small Cells, COW’s, RFID and Low Power Bluetooth to satisfy demand for both consumer and machine communications.
Wi Fi provides a dense capacity and coverage footprint. Venues are designed in sectors and access points are increasingly mounted under seats. The development of apps that improve the fan experience are yielding results in both fan satisfaction and revenue. Proximity and Location based services are a game changer, no pun intended.